An Unexpected Way to…work smarter
In today’s world, it’s easy to confuse being busy with being effective. We juggle endless tasks, hoping to feel productive, but too often our energy is wasted on low-impact activities. True effectiveness isn’t about doing more—it’s about doing what matters.
HOW CAN YOU ACHIEVE MORE BY DOING LESS?
Some people possess natural traits that make effectiveness feel effortless. They have an instinct for focus, clarity, and purposeful action, much like the honeybee zeroing in on the best nectar source. These individuals excel at prioritising tasks and aligning their energy with clear goals, avoiding distractions. By communicating their intentions with precision, they build harmony in teams and achieve meaningful results. For them, effectiveness comes naturally, and the rewards are impactful outcomes with less wasted effort.
“Effectiveness comes naturally to those who focus with clarity, act with purpose, and align their energy with meaningful goals.”
On the other hand, some primal natures face challenges with effectiveness because their curiosity often leads to distraction. Much like a crow being drawn to shiny objects, they can lose focus, jumping from one appealing task to another without following through on their primary goal. This scattergun approach drains energy and creates a cycle of frustration, as they feel busy but accomplish little of real value. For crow-types, overcoming distraction is essential to finding their effectiveness.
If you’re someone who struggles with focusing your energy to work smarter, here’s an unexpected way to be effective…
THE WAGGLE DANCE
Over millions of years of evolution in nature, honeybees have developed an ingenious way to manage work smarter; the Waggle Dance.
Honeybees have mastered effectiveness through a remarkable behaviour called the waggle dance. When a bee discovers a rich nectar source, it returns to the hive and performs a precise dance to communicate its location. This dance provides critical details: direction, distance, and quality. By sharing this information, the hive focuses its collective energy on the best resource, avoiding wasted effort and ensuring survival. The waggle dance demonstrates how clarity and focus drive impactful outcomes.
The waggle dance offers a powerful lesson for human effectiveness. By starting with a clear goal (your “nectar”), aligning your actions with that purpose, and avoiding distractions, you can maximise your impact. Imagine beginning each day by focusing on your most important task and regularly reflecting to stay on track. This simple but intentional strategy, inspired by nature, helps you avoid the trap of busyness and instead achieve meaningful results with less wasted energy.

Steve Jobs: Master of the Waggle Dance
Steve Jobs epitomised the principles of the waggle dance in his leadership at Apple. Rather than spreading resources thin, he streamlined Apple’s focus by cutting the company’s product line down to just four core items. This strategic clarity allowed Apple to channel its energy into innovation and quality.
His ability to define a clear goal, communicate it effectively, and align his team’s efforts mirrors the honeybee’s approach to directing the hive. Jobs often said, “Focus is about saying no.” Like the honeybee, he eliminated distractions and concentrated on what truly mattered, leading to extraordinary success:
• Laser-Focused Vision – He identified Apple’s “nectar” (the highest-value products) and eliminated everything else.
• Aligned His Hive – He ensured his team worked toward a singular vision, reducing wasted effort.
• Constant Refinement – Like a bee adjusting its dance for changing resources, Jobs continuously fine-tuned Apple’s strategy to stay ahead.
If you want to integrate this into your everyday life, here’s a 3-step daily action you can try now…
STEP 1
Define your Nectar
Start each day by identifying your single most important task. Writing it down activates your brain’s reticular activating system (RAS), which helps focus attention on what matters most. Research shows that clear goal-setting improves decision-making and boosts productivity, ensuring you prioritise impactful actions over distractions.
STEP 2
Align your Hive
At mid-day, take a 10-minute pause to reflect on your progress and realign with your main goal. Studies on mindfulness reveal that regular check-ins enhance self-awareness, reduce stress, and improve focus. This habit prevents wasted effort, helping you stay on track and refine your actions for maximum effectiveness.
STEP 3
Prepare Tomorrow’s Waggle Dance
End your day by reviewing what worked well and planning your top goal for tomorrow. Reflection improves cognitive processing, consolidates learning, and fosters better decision-making. Research shows that evening planning boosts productivity and reduces overwhelm, allowing you to start each day with clarity and purpose.
NEED HELP? BOOK A PRIMAL NATURE COACHING SESSION
If you’re struggling to be effective, our coaching programme is designed to uncover the root of the problem and help you overcome it. Using our innovative Primal Nature Profiling System, we identify the traits that make effectiveness challenging for you. For example, if you’re a “crow-type,” easily distracted by new opportunities, we’ll help you channel your curiosity into focused, high-impact actions rather than scattered efforts.
Our coaches craft personalised strategies that draw upon your unique strengths to build a path toward effectiveness. Whether it’s learning to set clearer priorities, creating systems to minimise distractions, or developing daily habits inspired by nature, we’ll guide you to align your energy with what truly matters. With our tailored support, you can transform your struggles into opportunities and achieve meaningful results with confidence.
Are you ready to find your focus and unlock your potential? Let us help you “be like the bee” and thrive.