Impact

At Primal Nature, we’re a dedicated team of UK-based psychotherapists and app developers led by bestselling author William Thomson FRGS. We are united by a common goal: to harness the wisdom of nature to improve human lives while actively contributing to the preservation of wildlife. Our journey is anchored in the belief that understanding our primal nature can lead to profound positive changes, not just within ourselves but for the world we inhabit.

Helping Humans

  • Primal Nature helps couples overcome conflicts and stay together, improving relationships and avoiding family breakdowns. Furthermore, a unique dating feature when the app goes live will bring together people who are compatible, maximising the chances of successful relationships.

  • A home section provides support for people to overcome their struggles and negative emotions. The explore feature shares personalised guidance to maximise user happiness with fun suggestions such as books, music and activities that appeal to your unique nature.

  • Primal Nature can help boost productivity by increasing workers performance with guidance to make best use of their qualities, while also providing a tool to boost teamwork by helping employees better understand eachother and maximise synergy in the workplace.

  • Primal Nature shares career guidance based on jobs that match your skills, interests and values. A job search feature can also connect people with available jobs that suit their nature.

Primal Nature is more than just an tool—it's a pathway to a better self. Our platform offers profound benefits to humans, focusing on four key areas:

Helping Animals

Our affinity for animals is etched into our identity. They are not only central to our philosophy but also to the heart of our environmental commitment. Here’s how we’re taking action:

  • We’re creating a bridge between our users and wildlife conservation groups. When a user resonates with an animal through our system, we provide avenues to support organisations dedicated to the protection of these species.

  • A portion of our proceeds goes directly to projects aimed at conserving endangered species, translating our digital impact into real-world change.

  • Through articles and video content crafted by renowned animal experts, we enlighten our community about the importance of wildlife conservation and the steps they can take to contribute.